Amazon.ca sent a pre-suppression notice to cosmetics sellers in late September, requiring packaging photo submissions for affected ASINs within a compliance window. Many sellers have submitted required images (front, back, and side views) but are receiving ambiguous responses from Seller Support, leaving uncertainty about whether their listings are truly compliant or still at risk of suppression.
What’s Happening
- Pre-suppression notice: Amazon.ca issued a September 28 cosmetics compliance notice to multiple sellers
- Required submission: Sellers must upload packaging photos (minimum: front, back, and side views) for each affected ASIN
- Vague support responses: After submission, many sellers receive confirmation that ASINs are “currently active with no violations,” but Amazon will not explicitly confirm whether the uploaded images meet requirements or guarantee listings won’t be suppressed
- Compliance uncertainty: The lack of clear approval creates ongoing risk for sellers who cannot independently verify compliance status
Why This Matters
Cosmetics and personal care products face strict regulatory scrutiny on Amazon.ca due to Health Canada requirements. Pre-suppression notices give sellers a grace period to cure compliance issues, but ambiguous feedback makes it difficult to know if corrective action was sufficient. Listings can still be suppressed even after submission if Amazon’s review determines images don’t meet unstated standards.
How Squatio Helps
When navigating category restrictions and compliance requirements, Squatio Decode (ASIN lookup, listing visibility & Sentiment IQ review analysis) provides real-time visibility into listing health status and historical performance data, helping you track whether a listing remains active and competitive during compliance review windows. For sellers building or auditing cosmetics catalogs, Prospect (Product Database) lets you research category restrictions and competitive packaging strategies before uploading, and Cortex (AI niche & category analysis) can surface category-specific compliance patterns and best practices from top performers in the space.
Discussion
If you received a similar pre-suppression notice, did Amazon provide any clearer guidance on what specific packaging attributes or image angles they require—or did your support experience also leave you guessing?
Source: Reddit